Our Staff

Jen & Michelle shared a loved of cake decorating and teamed up in 2004 to open Cakes By Design in Barrie, Ontario.

With over 50 years of combined custom cake experience, our ‘little’ cake store has grown into an international phenomenon with featured stories in the Toronto Star and other mainstream media.

Our passion is creating unique and custom desserts to delight and enhance our customer’s personal experience. We believe in sharing our wealth of knowledge in cake artistry to educate and inspire fellow artisans and cake enthusiasts alike.

Jennifer – Owner/Operator

Has been creating artful cakes since she was 17 years old.


Our lead decorator with over 25 years of experience.


The original creator of Cakes by Design in 2004.